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VALE MEDTECH CONSULTING LTD

UK & International commercial and marketing consultancy for the Medical Device and Medical Nutrition sector

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About

Through my wide range of medical and therapy experience, I offer medical marketing and consultancy services to meet business challenges and opportunities, from strategy to execution.


I bring marketing skills and capabilities gained from working with some of the leading medical device and medical nutrition companies. I am now focused on working with small to medium sized companies for either short term assignments on projects or when a kick start or refresh is needed, providing critical strategic thinking and execution plans.

Who can I help?

  • Start-ups who do not yet have the resources to employ full-time marketing employees, but who need marketing input to guide new product development or product launch preparation. 
  • Small to medium sized enterprises who require specific project related marketing and commercial inputs. 
  • Companies who need to define a clear value proposition. 
  • Companies who need to validate an existing set of marketing assumptions and beliefs relating to product and market potential for their medical device or medical nutrition product.
  • Companies who need to investigate the under-performance of an existing device in relation to market needs.
  • Connecting companies to the most appropriate marketing services providers to maximise marketing investments.
  • Companies of any size who need additional resources to supplement their in-house teams for specific projects or interim cover.
  • Companies that need a different perspective and new set of eyes to validate or challenge their strategy.

What clients might be looking for?

  • New product launch planning and preparation 
  • Identification of unmet customer needs 
  • Portfolio management 
  • Competitor review and strategies to compete 
  • Strategy refresh or update 
  • Identify and plan for new market opportunities
  • Analysis of current performance 
  • Gap in performance – with turnaround options

Areas of focus

01.

Medical Nutrition – Enteral and parenteral

02.

Infusion Therapy – Capital and consumable devices

03.

Healthcare worker safety solutions

04.

Patient safety solutions

05.

Wound management or hospital value consumables

How do I work?

A focused approach using the i5 principles

Information

Gather and distil the most relevant information.

Inclusion

Gather the thoughts, views and comments from all those involved internally and externally.

Ideation

Generate and present strategic options to the project team.

Iteration

Test and validate ideas into a selected option.

Implementation

From an execution plan to full implementation.

Contact

If you have any questions or require product or overall company strategic guidance, please get in touch and I will be happy to assist.

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